(01) TALENT
KORALL KOORNSTRA
PARENTING · CHILDCARE · FAMILY

The trusted voice for parents, in real life and online.
(02) WHAT HER CONTENT STANDS FOR
Korall is a childcare expert and founder of Korall's Kids Care who turns pedagogical expertise into content parents rely on. Warm, practical and honest, no judgment, just guidance that works in real family life.
(03) AUDIENCE
1.6M+
Monthly views
96%
Female audience
25-44
Core age group
(04) CATEGORIES
(05) WAYS TO WORK TOGETHER
- 01Long-term ambassadorships
- 02Reels and TikTok
- 03Story campaigns
- 04Expert content and talks
- 05Conversion-focused partnerships with affiliate codes
(06) IN THE MEDIA
- FlairKorall reist de wereld rond als travelnanny ↗
- EenVandaagTravelnanny Korall (23) gaat betaald mee op vakantie zodat ouders kunnen relaxen ↗
- De TelegraafKorall (22) is night nanny: ouders kunnen echt even bijslapen ↗
- Het ParoolBasisscholen dicht, extra druk op kinderopvang: zo verplaats je het probleem ↗
- Nederlands DagbladNachtnanny krijgt steeds meer bekendheid ↗
- KEK mamaFeatured as childcare expert
(07) WHY BRANDS BOOK KORALL KOORNSTRA
Korall converts because parents see her as a trusted voice, not an ad. As the founder of Korall's Kids Care and a national media commentator, featured in Telegraaf, Het Parool and EenVandaag, she carries an authority most creators cannot buy, which makes her the safe choice for family, baby and home brands that cannot afford a skeptical comment section. Her audience is the exact group those brands pay the most to reach: 96% women, 84% based in the Netherlands and Belgium, mostly between 25 and 44, making the daily buying decisions for their family. And because her recommendations are rooted in expertise, campaigns come with trust that lasts beyond a single post.
INTERESTED IN WORKING WITH KORALL KOORNSTRA?
Korall Koornstra
korall@get-seen.nlRoberta, Talent Manager
roberta@get-seen.nl